Social-Media Advantage & Disadvantage- ProPings.in

Social-Media Advantage & Disadvantage as follow,

Ø Advantages of Social-Media: 

The benefit of the business of effective social-media use includes:

·       Brand awareness:  Relevant & Compelling content garb will the attention of potential customers & brand increasing visibility.

·       Brand Reputation:  You can instantly respond to industry developments & be seen as an expert or “thought leader” in your field, this can how to improve your business is seen by your audience.

·       Cost-Effective:  Traditional Advertising & promotional activates it can be much “cheaper”. Minimal social-media presence to maintaining the costs. Invest in paid of adverting if you choose, you can little as or spend as much as you allow budget. 

·       Website Traffic:  Social content can “Boost Traffic” to your website, Online Conversions such as leads & sales can this lead to increase.

·       Evaluation:  It’s East to Measure you receive from social media traffic how much to our website, how many sales are generated by paid social advertising if you can tracking set-up to determine.

·       Customer Interaction:  Can you improved deliver “Customer Service” & effectively responds to feedback, public and persuasive to another potential customer can be positive feedback, highlights areas where can you improve negative feedback?

·       Target Audience:  Customer can find your through Social-Media platforms they can use most, particular platforms choose from your targeted audience in line. EG, if you are targeting young people or a specific audience, you could reach them through Snap Chat. If are you looking

Now let’s come to the Disadvantage of Social Media:

·       Social Media is just sketch and nothing else, where if you think about for relationship, friends, and other things to do for practice. So it is pretty hard to achieve that thing. In short, it is time waste and not part of our life.

Resources: You will need to commit belongings to manage your social media habitation, responding to feedback, evaluation and producing new content. This may cover appoint and training organization, investing in Social Media Marketing and handle for the amount of creating video or image content.

Evaluation - While it is simple to quantify the return-on-investment that is known as an “ROI” in terms of Digital Advertising by social media marketing – there is some less definite profit. It can be hard to area and place a financial value on brand awareness and reputation that social media can bring. It’s hard to know how social media affects sales in-store.

Impotent use - Social media can be used inefficaciously. EG- using social media to drive for sales without engaging with consumers, or failure to respond to negative opening and feedback – it might be possible to damage your reputation.